Alexander's Tomato Crate Label

alexanders-tomatoes.jpg
alexanders-tomatoes.jpg

Alexander's Tomato Crate Label

from 12.00

This 1950s vintage tomato label from San Benito, Texas, was packed by Alexander Marketing Co. It features a black minstrel playing the banjo. 

Black face minstrel shows, which were performed by both white and black musicians, were the first distinctly American theatrical form. In the 1830s and 1840s, it was at the core of the rise of an American music industry, and for several decades it provided the lens through which white America saw black America. On the one hand, it had strong racist aspects; on the other, it afforded white Americans a singular and broad awareness of what some whites considered significant aspects of black-American culture to be.

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